I'm now 73 years old and have relatively few wrinkles compared to many others my age. I have noticed that I've developed the creases from the nose to the mouth and generally my face seems to gently be heading south. I'm about halfway through my first jar of the Lift + Firm, and it appears that the nasal folds may be softening. And my neck area seems to be tightening up.
I apply Lift + Firm in the neck area up to the jawline and on up onto both checks from the nose to the hairline. I also apply it across the top of my eyelids since they seem to be sinking also. In other words, I cover almost everything. I haven't been using it on my forehead, although I may in the future.
The Firm + Lift is not oily or greasy and absorbs readily. It doesn't take much to cover my face, although I may use more than the dime-size suggested.
Bottom Line: Yes, I would recommend this to a friend
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