When I purchased this, I lived in Washington, Pennsylvania. I was a single parent who could not afford cable but wanted to receive the local channels clearly. When I bought it, it was on special, and I thought 40 bucks was worth it for the two TVs. It gave me 5 channels when I could not afford any.
Being in the mountains drastically reduced my reception. I have not tried it in Jacksonville, but if you're looking to eliminate a cable bill because you're struggling then get rid of cable, you can at least enjoy a couple of regular channels until things improve. A few channels is better than no channels when you are financially challenged.
Most everyone has WiFi these days and if you have WiFi join Netflix because it's cheaper than cable. This product is not perfect but it really depends on the job you're trying to complete and how you look at whether it is a good deal or not. For me, it provided just enough for my daughter to go without having nothing.
My bottom line is yes, I would recommend it to her friend but the experience of how many channels is different from person to person and how much effort they put into finding the best location. Just because your TV is set up in a specific spot, it doesn't mean that's the best spot for the antenna. You may have to move the TV around so that you can move the antenna too and face it in the best direction to pick up the most.
In recommending the product I would explain how I felt in the conversation and then let the person decide where they are in life and what they really need. What we all need is some competition no matter what state you live in for the cable companies. If a few more cable companies would come out just like with the cell phones, the wars would begin, and we would begin getting better prices. Of course, if all of us would remove cable TV from our homes, in a couple of months, as they are going bankrupt, they would begin offering better prices.
Bottom Line: Yes, I would recommend this to a friend